[Air-l] Medium Theory/Media Ecology

Randolph Kluver (Assoc Prof) TRKluver at ntu.edu.sg
Fri Nov 15 15:53:36 PST 2002


Nathan, there is a group of scholars doing "media ecology," and Meyrowitz is part of their essential reading list.  You can see more at this website: http://www.media-ecology.org/reading_list.html.
 
Besides Meyrowitz, the list includes Innis, McLuhan, Ong, Postman, Ellul, etc, all of whom argue along the same lines.
 
Randy Kluver
Nanyang Technological University
Singapore

	-----Original Message----- 
	From: Nathan Koenigsfeld [mailto:nkoenigs at vt.edu] 
	Sent: Sat 11/16/2002 6:38 AM 
	To: air-l at aoir.org 
	Cc: 
	Subject: [Air-l] Medium Theory
	
	

	Help
	
	I am currently doing some research regarding Medium Theory which was
	originated by Joshua Meyrowitz in his 1985 book No Sense of Place.  I
	am looking for information about those whom have engaged this theory in
	their research today, whether to critique it or to further advance the
	theory.  For those unfamiliar with the theory, it is very McLuhanesque
	in nature.  It states that media are simply not channels for conveying
	information between two environments, but rather are environments in
	and of themselves.  Unlike McLuhan (Technological Determinism), this
	theory states that media don't wholly shape culture and society, but
	changes in communication patterns are one very important contribution. 
	Any information or leads into scholars who address Meyrowitz's work
	would be greatly appreciated.
	
	Sincerely,
	Nate Koenigsfeld
	Virginia Tech University
	Communication Studies
	
	
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