[Air-l] Research on Effects of Power Point?

Rod Carveth rodcarveth at hotmail.com
Wed Jun 4 11:50:22 PDT 2003

The best resource I know on this topic is Star Muir at George Mason 

His email is smuir at gmu.edu

Good luck,

Rod Carveth
Rochester Institute of Technology

>From: "Irene Berkowitz" <berkowitz at mail.temple.edu>
>Reply-To: air-l at aoir.org
>To: <air-l at aoir.org>
>Subject: Re: [Air-l] Research on Effects of Power Point?
>Date: Wed, 04 Jun 2003 10:49:25 -0400
>I teach a class in public speaking and persuasion and my students, which
>are mainly business students, are often required to use powerpoint.
>They claim that it has made them very serial thinkers. This means they
>think in "lists" rather than in evidentiary terms to support their
>arguments.  I know this isn't exactly what you are looking for, but
>several of them commented on the differences re: how to construct an
>argument from a rhetorical perspective and how they are being taught to
>think about business problems.  A piece of anecdotal info. for what's
>it's worth.  BTW, this is why the business school requires them to take
>this course and they have had input in constructing the syllabus.
>Irene Berkowitz
>Program Director, Curricular Publications and Systems
>Office of the Vice Provost
>Temple University
>tel. 215-204-7596  fax. 215-204 3175
>berkowitz at mail.temple.edu
> >>> bowseat at bethmazur.com 06/03/2003 9:12:00 PM >>>
> >Does anyone know of research (formal or otherwise) on the effects of
> >Point formatting on emerging writing styles, logical argumentation
> >or comprehension? I'd be grateful for any data for (or against) the
> >adage that "Power corrupts but Power Point corrupts absolutely."
>On the "for" side, you may want to check out Edward Tufte's (who's
>acknowledged for the 'corruption" quote) very recent publication
>"The Cognitive Style of PowerPoint" ($7 on Tufte's site at
>http://www.edwardtufte.com/tufte/books_pp. I'm not sure that it
>includes any real research data, but I'm sure the argument will be
>Beth Mazur
>IDblog: http://idblog.org
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