[Air-l] new technologies: diffusion comparison diagram

elijah wright elw at stderr.org
Wed Nov 12 05:57:26 PST 2003


> Can someone point me to a downloadable diagram that compares diffusion
> rates for new technologies, e.g. telephone, VCR, internet etc? I've seen
> many versions of this sort of diagram, but can't seem to locate one that
> I can put directly into a powerpoint presentation.  It doesn't really
> matter whether the data is North American or from elsewhere, it's the
> overall trendlines I'm interested in.
>
> Any suggestions as to where to find something like this would be most
> appreciated.


search for "Bass curves".

i'd look in my copy of Rogers "diffusion of innovations", but its at home.
your library probably has it too.

not sure that searching for Bass curve stuff will get you a useful
diagram, but it at least gets you into the right region of theoretical
discourse.

elijah




More information about the Air-L mailing list