[Air-l] Protection against unethical practices in searchengineoptimization?

Lee Salter salterl at edgehill.ac.uk
Thu Oct 7 10:34:28 PDT 2004


"I'd hate to think what you think of advertising, direct mail and mail
order agencies, then"

Erm is this a bait? Obviously advertising of any sort is just one step
more unethical than the exploitative processes under which things are
produced in the first place. That is, the problem of advertising is not
just in the methods of manipulation (well, lying) that it employs (in
less dishonest times, "advertising" was actually called "propaganda",
until people realised saw its implications very clearly - even Berneys
called his work propaganda), but that it mentions nothing about the
production of the products it refers to.

As for search engine optimisation, well, that too.

Lee Salter
Lecturer in Media, Communications & Journalism
Edge Hill College,
St Helen's Road 
Ormskirk,
Lancashire
L39 4QP
Email: salterl at edgehill.ac.uk
Tel: 01695 584374
-----------------------------------------------------
This email and any attachments are confidential and intended solely for the use of the individual to whom it is addressed.  Any views or opinions presented are solely those of the author and do not necessarily represent those of Edge Hill or associated companies.  If you are not the intended recipient, please contact the sender as soon as possible and delete it and all copies of it.  You must not, directly or indirectly, use, disclose, distribute, print, or copy any part of this message if you are not the intended recipient.

The message content of in-coming emails is automatically scanned to identify Spam and viruses otherwise Edge Hill do not actively monitor content.  However, sometimes it will be necessary for Edge Hill to access business communications during staff absence.

Edge Hill has taken steps to ensure that this email and any attachments are virus free.  However, it is the responsibility of the recipient to ensure that it is virus free and no responsibility is accepted by Edge Hill for any loss or damage arising in any way from its use.
<<<<EdgeHill>>>>



More information about the Air-L mailing list