[Air-l] Handbook of Web Log Analysis - Call for Chapters

Jim Jansen jjansen at ist.psu.edu
Tue Oct 24 20:03:21 PDT 2006


Handbook of Web Log Analysis - Call for Chapters

(Proposals Submission Deadline: 01 January 2007. Full Chapters Due: 01 May
2007)


CO-EDITORS
Bernard J. Jansen (The Pennsylvania State University)
Amanda Spink (Queensland University of Technology)
Isak Taksa (Baruch College)


INTRODUCTION
Web search engines have emerged as one of the dominant technologies today,
leaving few aspects of our lives untouched. Search applications on
individual Web sites are increasingly important for people to locate
needed information. Analyses of customer interactions within Web sites
provide insight into user intent. Ecommerce Web sites leverage customer
actions to provide better services and products. Millions of people build
relationships on social networking Web sites.

For these and a variety of other domains, both academic and industry
researchers increasingly use Web logs to study the interactions between
people and Web services. Important issues are arising, including the
logging techniques used, the process of data collection and cleaning, how
to analyze the data, ensuring privacy, building trust, and which
quantitative and qualitative techniques produce the best understanding of
user behavior.


THE OVERALL OBJECTIVES OF THE BOOK
The edited book, "Handbook of Web Log Analysis", will provide an
understanding of Web search log analysis methods and processes. This book
will provide an understanding of the tools and techniques used to analyze
Web search logs, including quantitative and qualitative methods.

Each chapter will push forward our understanding of Web log analysis from
various perspectives, including research from information science,
computer science, information systems, communications, among others. The
book will critically examine the significant issues, theories, and
techniques surrounding Web log analysis. Topics include, but are not
limited to, analysis of: search engines, single Websites, search
applications, e-commerce sites, blogs, recommender systems, digital
libraries, personal information repositories, multimedia collections,
social networking sites, listservs, and the burden of addressing privacy
and trust in any such logging application.

Manuscripts should focus primarily on theories, models, processes,
approaches, challenges, limitations, or tools of Web log analysis and not
on empirical results.


THE TARGET AUDIENCE
The books is intended for use by information technology professionals, Web
site designers, ecommerce organizations, information architects, search
engine developers, and researchers involved in various aspects of
understanding the customers and users of Web sites.


SUBMISSION PROCEDURE
Researchers and practitioners are invited to submit on or before 1 January
2007, a 2-5 page chapter proposal clearly explaining the mission and
concerns of the proposed chapter. Authors of accepted proposals will be
notified by 1 February 2007 about the status of their proposals and sent
chapter organizational guidelines. Full chapters are expected to be
submitted by 01 May 2007. All submitted chapters will be reviewed on a
double-blind review basis. The book is scheduled to be published by Idea
Group Inc., www.idea-group.com, publisher of the Idea Group Publishing,
Information Science Publishing, IRM Press, CyberTech Publishing and Idea
Group Reference imprints.


FURTHER INFORMATION
Inquiries and submissions can be forwarded electronically (Word document)
to:

Dr. Bernard J. Jansen
Assistant Professor
School of Information Sciences and Technology
The Pennsylvania State University
329F IST Building IST Building, University Park PA 16802
Tel: (814) 865-6459 Fax: (814) 865-6426
E-mail: jjansen at ist.psu.edu



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