[Air-l] social network migration

Tom Shelley tom at projectredstripe.com
Wed Jun 20 06:46:01 PDT 2007


There is a popular idea that MySpace is the teen site. It allows teenagers
to express themselves, find music whilst they don't care that the
navigability is horrible and the social design far worse. Whereas the
simplicity of Facebook is embraced by sensible adults who have grown up a
bit and now don't want to see profiles with white text on a white
background.

However, when speaking with some teenagers recently I found out a lot of
them rejected MySpace because they didn't know what to do on it either. The
poor design affected them too. The complaints were that they didn't know
what to do on MySpace, the pages were ugly and all their friends were on
Facebook. These teens were from the preppier end of the social spectrum.

Tom

-- 
Tom Shelley

Project Red Stripe
Tel : + 44 (0) 782 441 5491

team blog : www.projectredstripe.com/blog
personal blog : www.fedoralreserve.wordpress.com



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