[Air-L] Hoover's Connect: An Impressive Online Business/Social Network

[Gerry Mckiernan]

***APOLOGIES FOR RECEIPT OF DUPLICATE POSTINGS***

Colleagues/

A Most Interesting Business/Social Online Network: _Hoover's Connect_:


Hoover*s, Inc., a D&B company, announced the official launch of
Hoover*s Connect, a business networking tool that helps users get
introduced to and establish relationships with targeted prospects.
[snip]

Hoover*s Connect is designed to provide an effective, nonintrusive
way for its users to connect to a person through someone the prospect
may already have a strong relationship with and who is therefore best
suited to make that introduction. [snip]

Hoover*s Connect is easy to use. When the user goes to a particular
Hoover*s company record and clicks the "Connect" button, various
referral paths appear that highlight the strongest path within that
user*s network. The service allows users to build their networks
actively (by inviting colleagues to join) as well as passively (through
an Outlook plug-in that applies unique social networking algorithms to
automatically rate relationship strength).

[More]

For Additional Information about Hoover's Connect and Links to The Home
Page and The Demo Site Please Visit

[
http://onlinesocialnetworks.blogspot.com/2008/02/hoovers-connect-business-networking.html
]

Regards,

/Gerry

Gerry McKiernan
Associate Professor
Science and Technology Librarian
Iowa State University Library
Ames IA 50011

gerrymck at iastate.edu  

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