[Air-L] short review: Salkowitz, Rob. Generation Blend

[Meryl Krieger]

Along the same lines, I find it interesting that many of the college
students I teach (half my age) do not know what a flash drive is, the
difference between .doc and .docx, and many many other things basic to daily
use of computers, let alone the internet. The ageist issue is far bigger
than the age issue itself.


-- 
Meryl Krieger, Ph.D., Folklore & Ethnomusicology
Associate Instructor, Department of Communications and Culture
Indiana University Bloomington

On Sun, Jun 8, 2008 at 12:42 PM, Peter Timusk <ptimusk at sympatico.ca> wrote:

> I am interested in technology and age difference but this book that helped
> spur my interest did not help much. I would like to add age and technology
> attitudes to my thesis simulation so any sharing welcome.
>
>
>
> Blog entry
>
> Sunday, June 08, 2008
>
> Interesting but not very complex reading and could be considered ageist in
> its failings.
>
>
> I am reading this book right now amongst others.
>
> Salkowitz, Rob. Generation Blend: Managing Across the Technology Age Gap
> (Hoboken, N.J.: John Wiley & Sons, 2008)
> While this book is interesting and covers a vast array technological areas
> it falls short of having any details. The reason it fails is that it only
> assumes youth are better and more comfortable with technology and such
> things as web 2.0 and does not hold back from this view. Again and again the
> old are considered technological deficient and the youth technologically
> gifted. So no matter what technology or workplace practice the author
> examines he does not change from this perspective. This could have been a
> much more interesting book with much more results. I would suggest the
> author embark on empirical studies to back up his points. This is book is
> signed off on by Microsoft which is mud on their fenders in my opinion.
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