[Air-L] NEW PAPER FROM THE CENTRE FOR INTERNET RESEARCH

[Brügger Niels]

Website Analysis. Elements of a conceptual architecture
by Niels Brügger, 56 pages, The Centre for Internet Research, Aarhus

Abstract
"On the basis of an introductory discussion of interactivity,  
hypertextuality and multimediality, this text sets out, on the one  
hand, to ask what a website is as an object of study, and, on the  
other, to propose some elements of a conceptual architecture which may  
enable us to approach this question and to grasp the website  
analytically. It is argued that website analysis may address the  
following three analytical objects: the media environment (Internet  
and web), the textual environment (desktop, windows, web browser, and  
ancillary software), and finally, the textuality, which is to say, the  
textual elements which in a strict sense constitute the website as a  
textual phenomenon. The main focus is on the textual elements, their  
characteristics and their interrelations, and special attention is  
drawn to the forms and the functions of the website’s paratexts, i.e.  
the small texts located at the boundaries of the main text (e.g.  
headings, lists, breadcrumb paths, drop-down menus, and search terms  
entered into a search field)."

The  Papers from The Centre for Internet Research are free of charge,  
and as long as in print, copies of the paper may be obtained by  
contacting cfi at imv.au.dk. Please specify complete address. An  
electronic version of the paper can be found on http://www.cfi.au.dk/en/publications/paper 
  (for the purpose of citation please note that the printed and  
electronic versions are identical).


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LATEST PUBLICATIONS AND PAPERS

November 2009
Dræber dr.dk dagbladene?, www.kommunikationsforum.dk, 25. november,  
København 2009, 4 sider
[ in Danish ]
[  http://www.kommunikationsforum.dk/artikler/draeber-dr-dot-dk-dagbladene 
   ]

March 2009
Website history and the website as an object of study, New Media &  
Society, 11/1-2, Sage, London 2009, 115-132
[ get an electronic copy at: http://nms.sagepub.com/cgi/content/abstract/11/1-2/115?etoc 
  ]



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NIELS BRÜGGER, Associate Professor, PhD
Institute of Information and Media Studies
University of Aarhus
Helsingforsgade 14
8200 Aarhus N
Denmark

Phone (switchboard)   +45 8942 1111
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E-mail                             nb at imv.au.dk
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