[Air-L] Research on "passive" social media use?

Thu Nov 5 20:58:30 PST 2009

Hola all ~
Thank you Hernando for the free plug!
Yes, in that book chapter I offer a first hint to a theoretical distinction between passive vs active blog use. In the chapter, data empirically revealed different effects on political participation (voting). That is, reading yield non-significant results in opposition to a more active use of the blogosphere, which predicted voting. 
In a more recent study with national US data that we'll send for publication soon, we build on that framework. Richer measures of passive vs active blogging are developed. Likewise, the effects are now tested for expanded online and offline political participation indexes, as well as civic engagement. Additionally, the new study provides more insights as for how this process takes place through interpersonal discussion. I'll be happy to send a pre-published copy of the paper to those who need it and hopefully an updated version once when the piece see the light.
Best,
HGZ

Homero Gil de Zúñiga
Assistant Professor
Director, Center for Journalism & Communication Research
School of Journalism
College of Communication
University of Texas - Austin
www.utexas.edu 
Voice (512) 471 6323
Fax (512) 471 7979

-----Original Message-----
From: air-l-bounces at listserv.aoir.org [mailto:air-l-bounces at listserv.aoir.org] On Behalf Of Hernando Rojas
Sent: Thursday, November 05, 2009 7:47 PM
To: air-l at listserv.aoir.org
Subject: Re: [Air-L] Research on "passive" social media use?

For those of you interested in this discussion between active and passive you might want to look at:

Gil de Zúñiga, H. (2009) "Blogs, Journalism and Political Participation". In Papacharissi, Z. (Eds.) Journalism and Citizenship: New Agendas, (pp. 108-123). New York: Lawrence Erlbaum Associates, LEA/Francis Taylor. 

for a distinction between "paasive" and "active" blogging

Best,
Hernando
___________________________________________________
Hernando Rojas
Assistant Professor
Department of Life Sciences Communication
School of Journalism & Mass Communication (affiliated) 
Latin American Caribbean & Iberian Studies (affiliated)
University of Wisconsin - Madison

----- Original Message -----
From: MARIA AMPARO LASEN DIAZ <alasen at cps.ucm.es>
Date: Thursday, November 5, 2009 7:13 am
Subject: Re: [Air-L] Research on "passive" social media use?
To: "M.B.Gaved" <M.B.Gaved at open.ac.uk>
Cc: "'air-l at listserv.aoir.org'" <air-l at listserv.aoir.org>

> Hi Mark and everyone,
> 
> Yes, you're right about the undertones of "lurker", and we could talk 
> about the undertones of "passive" too.
> 
> The problem I find for "passive" is that,  reading, watching and 
> listening are forms of participation and forms of interacting with the 
> content. Of course, they are different from the other content 
> productive forms of interaction, but my guess is that by calling ones 
> passive and the other active we are not accounting for what such 
> activities as listening and watching entail, as well as hiding their 
> role in the production of the content, in the way they contribute to 
> shape and to give meaning to what is written, played, displayed, etc.
> 
> All the best
> 
> Amparo
> ----- Mensaje original -----
> De: "M.B.Gaved" <M.B.Gaved at open.ac.uk>
> Fecha: Jueves, Noviembre 5, 2009 13:53
> Asunto: RE: [Air-L] Research on "passive" social media use?
> A: 'MARIA AMPARO LASEN DIAZ' <alasen at cps.ucm.es>
> CC: "'air-l at listserv.aoir.org'" <air-l at listserv.aoir.org>
> 
> > Hi Amparo, all
> > 
> > It's certainly an interesting debate on what we should call 
> > users of social media who do not post comments or upload content.
> > 
> > I agree "passive" is maybe not a strong enough expression for 
> > non-contributory participation but I find it so much nicer than 
> > the terrible expression "lurkers" to describe such users!
> > 
> > I cringe and recoil when I hear the term "lurker". It suggests 
> > presence with dubious intentions to me, I think of some guy in a 
> > 1940s Hollywood gangster movie with a big coat and turned up 
> > collar waiting in a dark alley... :-)
> > 
> > 
> > Kind regards
> > Mark Gaved
> > 
> > The Open University
> > Milton Keynes
> > MK7 6AA
> > http://www.pi-project.ac.uk/
> > 
> > -----Original Message-----
> > From: air-l-bounces at listserv.aoir.org [mailto:air-l-
> > bounces at listserv.aoir.org] On Behalf Of MARIA AMPARO LASEN DIAZ
> > Sent: 04 November 2009 17:24
> > To: klastrup at itu.dk
> > Cc: air-l at listserv.aoir.org; klastrup at itu.dk
> > Subject: Re: [Air-L] Research on "passive" social media use?
> > 
> > Hi Lisbeth,
> > 
> > I wonder whether we shoud keep using this term "passive" to 
> > describe users who do not post comments or upload content, as 
> > listening, watching and reading are rich and meaningful ways of 
> > interacting with content (there is a vaste and not so new amount 
> > of scholar work on how the audiences in litterature and arts 
> > contribute to make what they listen, read and watch by these 
> > same activities of reading or lietening), regarding Internet 
> > Kate Crawford is working on this topic, you can found the paper 
> > she presented in the COST298 conference in Copenhagen this year 
> > in the online proceedings at
> > 
> > http://miha2.ef.uni-lj.si/cost298/gbc2009-proceedings/papers/P202.pdf
> > 
> > Best
> > 
> > Amparo
> > 
> > 
> > 
> > The Open University is incorporated by Royal Charter (RC 
> > 000391), an exempt charity in England & Wales and a charity 
> > registered in Scotland (SC 038302).
> > 
> 
> Amparo Lasén Dpto Sociología I Facultad de Ciencias Políticas y 
> Sociología UCM Campus de Somosaguas Pozuelo de Alarcón 28223 
> 0034913942899 alasen at cps.ucm.es
> 
> 
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