[Air-L] social media network analyis workshop announcement: Oct 29th, Mountain View, CA

Nancy Baym nbaym at ku.edu
Sat Oct 10 23:02:45 PDT 2009


Those of you interested in Network Analysis may well be interested in 
this workshop:

On Thursday, October 29th, 2009 in 
<x-apple-data-detectors://1>Mountain View, California from 9:00 to 
4:00PM

<http://www.eventbrite.com/event/386418789>Analyzing Social Media 
Networks with NodeXL
<>http://www.connectedaction.net/2009/09/27/social-media-network-analysis-workshop-october-29th-in-mountain-view-ca/
<http://www.eventbrite.com/event/386418789>http://www.eventbrite.com/event/386418789

Instructor: Dr. Marc A. Smith, Connected Action Consulting Group 
(<>http://www.connectedaction.net)

Social networks are all around us, not just in social networking 
services.  Using the free and open NodeXL (Network Overview, 
Discovery and Exploration) add-in for Excel 2007 
(<>http://www.codeplex.com/nodexl), this workshop provides an 
introduction to network science and social network analysis and 
applies these concepts to social media.  Learn how to extract a 
network from twitter, facebook, personal email, or other social media 
site.  Hand-on exercises will guide attendees in processing social 
network data to identify communities and leaders of different types. 
 Find influential users, topic and agenda setters, bridges, and 
isolates using real world data on your own laptop or PC.

Upon completion of this workshop, participants will:
* be able to understand the basics of SNA, its terminology and background.
* be able to transform communication data (e.g. Twitter, email, 
flickr, message boards etc.) into network data.
* understand the different possible presentations of social networks, 
e.g. in a matrix or a sociogram.
* apply network metrics and visualizations to find clusters and key 
contributors in real world social media data sets.
* get familiar with the use of standard SNA tools and software in 
general and the NodeXL social network analysis add-in for Excel in 
particular.
* be able to derive practical and useful information through SNA 
analysis that would help design an innovative and successful online 
community.

Who should attend? People interested in community management, social 
media monitoring and marketing, knowledge management, collaboration 
and human resources, legal discovery, organizational behavior and 
management.

The workshop will make use of the NodeXL tutorial:
<>http://casci.umd.edu/NodeXL_Teaching

Registration at: <>http://www.eventbrite.com/event/386418789

I hope you will be able to join us!

Contact: <>marc at connectedaction.net

<x-apple-data-detectors://10>Samovar Conference Hall
<x-apple-data-detectors://10>1077 Independence Drive
<x-apple-data-detectors://10>Mountain View, CA 94022

Continental Breakfast, Lunch and Snacks are included.


References

Analyzing Enterprise Social Media Networks
<>http://nodexl.codeplex.com/Project/Download/FileDownload.aspx?DownloadId=80676

Analyzing (Social Media) Networks with NodeXL
<>http://nodexl.codeplex.com/Project/Download/FileDownload.aspx?DownloadId=67014

First Steps to Netviz Nirvana
<>http://nodexl.codeplex.com/Project/Download/FileDownload.aspx?DownloadId=80679

Do You Know the Way to SNA?
<>http://nodexl.codeplex.com/Project/Download/FileDownload.aspx?DownloadId=80682

Discussion catalysts in online political discussions: Content 
importers and conversation starters
<>http://www.connectedaction.net/wp-content/uploads/2009/08/2009-JCMC-Discussion-Catalysts-Himelboim-and-Smith.pdf

Visualizing the Signatures of Social Roles in Online Discussion Groups
<>http://www.cmu.edu/joss/content/articles/volume8/Welser/

Picturing Usenet: Mapping Computer-Mediated Collective Action 
<>http://jcmc.indiana.edu/vol10/issue4/turner.html



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