[Air-L] How important is U&G as theory/approach...

michael at nexodigital.net michael at nexodigital.net
Wed Oct 28 12:47:09 PDT 2009


Hi AOIRs, 

I am trying to find literature (hopefully digital) to answer this question:
 

How important is uses and gratifications as a theory/approach to the
research of audiences of social network sites (SNS)?.

I would appreciate any help you can provide.
Michael Lee



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