[Air-L] user generated content, motivation to post

Zeynep Tufekci socnetres at gmail.com
Tue Feb 2 17:22:39 PST 2010


Is the thinking that motivations for commenting on products and services
differ significantly from motivations for other types of online
participation? Many product evaluation systems are social environments; a
few are not. I doubt that same kinds of people populate both to same degree.
It might not be a good idea to lump them together.

An interesting tack might be to compare systems that allow for identity and
reputation development with  those that are truly anonymous -- where there
is no handle with which to develop an identity.

-z

-- 
Zeynep Tufekci, Ph.D.
Department of Sociology and Anthropology
University of Maryland, Baltimore County
1000 Hilltop Circle, Baltimore, MD
zeynep at umbc.edu @techsoc
http://www.technosociology.org



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