[Air-L] Software for social media research

Hadas Eyal hadas.eyal at mail.huji.ac.il
Sun Mar 14 08:25:47 PDT 2010

Christine hi,

Shame on me... I asked this question and compiling the responses to the list
was lost in the shuffle while I waited for a response form someone that
never got back to me. Sorry!

Jim Jansen from Pen State offered this article of his and others- Jansen, B.
J., Zhang, M, Sobel, K, and Chowdury, A (2009) *Twitter Power: Tweets as
Electronic Word of Mouth*. *Journal of the American Society for Information
Sciences and Technology*, 60(11), 2169–2188.
cut and paste into browser)

Donna Bulford Mac.com offered a commercial tool: "in online marketing we use
a tool that crawls the web and measures brand affinity and buzz...the tool
is called radian 6. There are a few tools out there that measure this type
of  buzz...but not word of mouth really".

Additional commercial tools I found are CoreMetrics, Social Mention,
Alterian SM2, and 80legs, .
The blog www.takemetoyourleader./com offers lists of tools for buzz
tracking, website traffic etc.

I suggest you look at the many free tools at

Context Miner is developed at UNC Chapel Hill and also offered free. It
crawls the web, blogs, YouTube, Flickr & Twitter, collects, analyzes and
presents data and contextual information. I think I remember reading that it
works well with the Public Comment Analysis
Toolkit (PCAT http://pcat.qdap.net).

Good luck,

Hadas Eyal
PhD Candidate, Department of Communication
Hebrew University, Jerusalem, Israel
Cell: +972-54-5951050

On Sun, Mar 14, 2010 at 4:32 PM, Christine Greenhow <greenhow at umn.edu>wrote:

> A colleague and I are looking into software packages to help with social
> media research.
> Are you using or do you know of software that might work with analytic data
> from websites, look at social network membership, do thematic analysis of
> blogs, profiles or comments?
> I quickly skimmed the archives but didn't see this question answered.
> Thanks
> for any and all recommendations!
> Christine
> ***********************************************************************
> Christine Greenhow, Ed.D.
> Institute for Advanced Studies
> University of Minnesota, Twin Cities
> Visiting Fellow (2009-2010 academic year),
> Information Society Project, Yale University
> Phone: 651-226-4015
> greenhow at umn.edu
> Website http://www.cgreenhow.org/
> *************************************************************************
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