[Air-L] FW: From A to <A>

[Holly Kruse]

Fowarded by request.

Holly

---------------------------- Original Message ----------------------------
Subject: From A to <A>/air-l
From:    "Anastasia Scott" <mktgtwo at umn.edu>
Date:    Thu, January 6, 2011 9:26 am
To:      air-l-owner at listserv.aoir.org
--------------------------------------------------------------------------

________________________________________________________________________
Essays exploring the role of markup in contemporary discourse

FROM A TO <A>: Keywords of Markup
Edited by Bradley Dilger and Jeff Rice
University of Minnesota Press | 272 pages | 2010
ISBN 978-0-8166-6609-6 | paperback | $25.00
ISBN 978-0-8166-6608-9 | hardcover  | $75.00

 From A to <A> investigates the relationship between media and culture  
by articulating questions regarding the role of markup. How do the  
codes of HTML, CSS, PHP, and other markup languages affect the Web’s  
everyday uses? How do these languages shape the Web’s communicative  
functions? This novel inquiry positions markup as the basis of our  
cultural, rhetorical, and communicative understanding of the Web.

PRAISE FOR FROM A TO <A>:
"From A to <A> is a marvelous conception—notably good, in essay after  
essay, at constructing and mining a developmental history of web  
technologies. Bradley Dilger and Jeff Rice have assembled a remarkably  
thoughtful community of thinkers." —Stuart Moulthrop, University of  
Baltimore

ABOUT THE EDITORS:
Bradley Dilger is associate professor of English at Western Illinois  
University.

Jeff Rice is associate professor of English at University of Missouri– 
Columbia.

For more information, including the table of contents, visit the  
book's webpage:
http://www.upress.umn.edu/Books/D/dilger_from.html

Sign up to receive news on the latest releases from University of  
Minnesota Press:
http://www.upress.umn.edu/mediaalert.html

Please email me if you have any questions.
--
Heather Skinner, Publicist
University of Minnesota Press
111 3rd Ave S, Ste. 290
Minneapolis, MN 55401-2520
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______________
Anastasia Scott
Marketing Assistant
University of Minnesota Press
111 Third Ave. S., Suite 290
Minneapolis, MN 55401-2520
www.upress.umn.edu
612.627.1933



-- 
Holly Kruse
List Manager
holly at aoir.org