[Air-L] call for papers on organizations and social network sites
steinfie at msu.edu
Mon Jan 17 15:59:23 PST 2011
For those of you interested in research on social network sites in
organizational settings, please consider submitting your work to the
following workshop. Please forward to colleagues working on this
topic. We look forward to hearing from you!
Charles Steinfield and Marleen Huysman
Call for Papers
A Workshop On “Organizations and Social Network Sites”
International Conference on Communities and Technologies
Brisbane, June 29 – July 2, 2011
Social network sites (SNS) are increasingly being used in
organizational settings to improve relationships among employees and
enhance prospects for information exchange and cooperative work. The
bulk of the research on SNS, however, focuses on their use by young
people and students. While this work has produced significant insights
into user behaviors and impacts of SNS use, more work that takes into
account the organizational context is needed. Hence, this workshop
will bring together researchers examining SNS use in organizations.
SNS use in organizational settings may differ in important ways from
student use. For example, people using a workplace SNS may use it in
more instrumental and goal oriented ways, based on organizational
requirements. There may be less uninhibited humor and playful content,
less self-disclosure and self-presentation, depending on the
organizational cultural context, if users know that supervisors are
viewing SNS interactions. Information sharing may be more difficult
due to concerns about proprietary data. These differences may lead to
different outcomes from SNS use in organizational settings than have
been observed among students and young people.
Studies of SNS use in the workplace suggest that this is an emerging
and fertile area of work that is beginning to attract a community of
researchers. Case studies of Facebook and LinkedIn use in the workpace
reveal the tensions that are created when work and home networks
collide. Among the awkward situations generated by what is coming to
be known as “context collapse” are when competing clients friend the
same salesperson, or when a manager asks to be friends with
subordinates. The user faced with such situations may be unable to
refuse the requests, and has to alter usage behavior or risk
alienating important clients or reveal information that may cause his
or her standing at work to be diminished.
Some companies, particularly large technology companies, have created
their own internal SNS software. A series of studies of IBM’s Beehive
system (now known as Social Blue) reveals that such sites can attract
large numbers of employees from around the world, can aid in
socialization of new employees, and can enhance employees’ access to
new people and sources of expertise around the company.
In addition to the private and internally developed systems like
Beehive, a host of competing enterprise social network site providers
such as Yammer, SocialText, INgage Networks, NewsGator, Spigit, and
other vendors have rushed to provide products for this emerging market.
If you are investigating any aspect of the development, use, and
impacts of social network sites in organizational settings, we invite
you to submit a paper to this workshop, which will be held in
conjunction with the Fifth International Conference on Communities and
Technologies (C&T 2011) in Brisbane, Australia on June 29, 2011.
We will encourage paper submissions that address the development, use,
and impacts of social network software in organizational settings.
Social science research is particularly welcomed.
Topics include, but are not limited to:
- Case studies of public and private SNS in the workplace
- Tensions between work and non-work use of public SNS
- Identify management in organizational SNS
- Consumer behavior and SNS
- Expertise sharing and SNS
- Social capital at work and SNS
- SNS as a tool for organizational socialization
- ‘Digital natives’ entering corporate world and its effect on SNS use
- Organizational learning and SNS use
- Business communities and SNS
- Global organizations, cross cultural issues and SNS
- April 1: Submission of an extended abstract (1500 words). Full
papers are also acceptable.
- April 15, acceptance notifications sent out
- June 1, final papers due (7000-10,000 words)
- June 29, workshop
Extended abstracts and/or papers should be written in English and
submitted via email to the workshop organizers at steinfie at msu.edu and mhuysman at feweb.vu.nl
. Extended abstracts should be approximately 1500 words, while final
papers should be between 7000 and 10,000 words, including references,
tables, figures, and footnotes. Manuscripts should follow APA style
guidelines for citations and formatting.
After the workshop, several papers will be selected and invited for
submission for a journal publication. Presently we are in discussions
with the Journal of Computer Mediated Communication about the
possibility of a special issue on this topic. If the special issue is
approved, all papers will undergo a double-blind review at the
journal. However, we will work with the authors of selected papers to
revise their papers to increase the likelihood of acceptance at JCMC.
Charles Steinfield, Michigan State University (steinfie at msu.edu)
Marleen Huysman, VU University Amsterdam (mhuysman at feweb.vu.nl)
Professor and Chair
Department of Telecommunication, Information Studies, and Media
Michigan State University
East Lansing, MI 48824 USA
email: steinfie at msu.edu
tel: +1 517 355 8372
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