[Air-L] AMCIS 2013 CFP: Mini track Participation and Behaviors in Virtual Communities and Virtual Worlds

Honglei Li violahl at gmail.com
Sun Dec 16 14:01:18 PST 2012


I look forward to submission to Participation and Behaviors in Virtual
Communities and Virtual Worlds mini-track in AMCIS2013!


First CALL FOR PAPERS
Mini-Track "Participation and Behaviors in Virtual Communities and Virtual
Worlds"
19th Americas Conference on Information Systems (AMCIS)
August 15-17, 2013, Chicago, Illinois, USA
AMCIS 2013 website http://amcis2013.aisnet.org/
Mini-Track website http://www.virtual-community.org
============================================================================


Virtual communities are collective groups of individuals who utilize
computer-mediated environments to interact and pursue mutual goals.
Originally starting up from grass root, virtual communities have been
evolved into essential business applications in today’s blossoming internet
application diffusion process during the last two decades. Starting from
the original marketing and branding purpose, the virtual communities have
been influencing the overall business process with organizations. The
implementation of virtual communities inside a company’s intranet and
extranet is wide spread in major companies. A virtual world is a
computer-generated three-dimensional space where users interact with one
another and with objects in the environment through their avatars. Compared
to the burgeoning diffusion of virtual community applications, the virtual
world technology is still in the emerging stage and its application hasn’t
been very popular despite many big companies are still keeping their
virtual presence in SecondLife or their individual virtual world.

In both virtual communities and virtual worlds, members’ participation and
behavior play crucial role in sustaining the virtual communities or virtual
worlds to run. The participation and behavior in these two areas share
similarities yet differences do exist due to the design and situation
differences of these two virtual places. There have accumulated various
theories explaining partition and behaviors in both virtual communities and
virtual worlds in the last two decades. The theories such as sense of
belongs, TAM, social capital have all been used to explain virtual
community participation. The theory to explain virtual world behavior is
relatively less compared to those of virtual communities.  However, there
hasn’t been an established line of theory to explain participation and
behaviors of these two virtual places. The aim of this mini track aims at
calling for new theories, frameworks, and integrated work to explain
participation and behaviors for these two areas.

This minitrack welcomes both conceptual and empirical research on virtual
community and virtual world participation behavior either at the
individual, group, and organizational level.
Possible topics



·         Specific behavior patterns and characteristics of virtual
community and virtual world users

·         Motivation for people to participate in virtual communities
virtual worlds

·         Impact of virtual community and virtual world participation and
behavior on virtual community and virtual world users’ life and work

·         Multi-level approach to studying the users’ behavior and
participation in virtual communities and virtual worlds

·         Virtual community and virtual world users’ behavior impact on the
business applications

·         Cultural factors and their impact on user’s behavior

·         Commentaries from specific virtual worlds

·         Case studies and ethernography study of virtual community and
virtual world users’ behavior

·         Group and organizational behavior in virtual community and
virtual worlds

·         Collaboration behavior in virtual community and virtual worlds

·         Financial behavior in virtual communities and virtual worlds

·         Difference and similarity between virtual community and virtual
world behavior

·         Enterprise usage of virtual communities and virtual worlds



-- 
李红蕾

-- 
Dr. Honglei Li
--------------------------------------------------------
Senior Lecturer in Enterprise Information Systems
School of Computing, Engineering, and Information Sciences
Northumbria University
Newcastle Upon Tyne
NE1 8ST
Phone: +44 091 243 7830 (O) +44 0787 2653330 (M)
E-mail:HongleiLi at gmail.com; Honglei.Li at northumbria.ac.uk
Homepage:
http://www.northumbria.ac.uk/sd/academic/ceis/about/staff/honglei_li



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