[Air-L] Marxist Critiques of Online Advertising?

Adam Fish rawbird at gmail.com
Mon Nov 5 03:00:10 PST 2012


Anybody know of any Marxist critiques of online advertising? Anything
looking at Pagerank and YouTube advertising through the frames of
monopolisation, commodification, and accumulation?

Des Freedman has an excellent starting point in Web 2.0 and the Death
of the Blockbuster Economy in Misunderstanding the Internet. Anything
else?

Thanks.

Adam Fish, PhD
Lecturer, Media and Cultural Studies
Bowland North, Floor B
Department of Sociology
Lancaster University, UK
LA1 4YT
p. 01524592699
a.fish2 at lancaster.ac.uk
@mediacultures, mediacultures.org
http://www.lancs.ac.uk/fass/sociology/profiles/Adam-Fish/



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