[Air-L] Big Data texts

[Mark D. Johns]

I've been assigned to teach an advanced research methods course on
"big data" next fall to upper-level undergrads. As I'm more of a
qualitative guy, this is a bit outside my comfort zone.

I'm seeking recommendations of books, journal articles, or other
readings that would be accessible to undergraduate juniors and seniors
on analytics and related topics.

Please respond off list, and if there is interest, I'll post a summary
later. Thanks in advance.
--
Mark D. Johns, Ph.D.
Associate Professor, Communication Studies
Luther College, Decorah, Iowa USA
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"Get the facts first. You can distort them later."
    ---Mark Twain