[Air-L] CfP CHI'16 Workshop in San Jose: Following User Pathways: Cross Platform and Mixed Methods Analysis in Social Media Studies

Peters Isabella I.Peters at zbw.eu
Tue Dec 8 04:08:49 PST 2015


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CALL FOR PAPERS



Following User Pathways:

Cross Platform and Mixed Methods Analysis in Social Media Studies



In conjunction with CHI'16: ACM Human Factors in Computing Systems

San Jose, California, 7-12 May



Mission Statement
This workshop aims to consolidate diverse research practices and methodologies of social media analysis into a more structured and unified vision for user experience, HCI research, and an overarching understanding and observation point of digital studies. Under-addressed by researchers (though not digital advertisers or data mining processes), 'Following User Pathways' promises a more complete concept of how to braid differing aspects together for the benefit as opposed to exploitation of social users, as well as to the benefit of (social) researchers.
'Following User Pathways' recognizes that only with a mixture of platforms can researchers really disentangle aspects of user experience, engagement and dependencies of and upon social platforms.

Goals and Deliverables
This workshop will bring together the diverse community of computational social science and web science researchers who work across platforms and with mixed methods. This is a foundational meeting for the establishment of a unified vision and structured approach for multi-modal and mixed method social media research. We specifically want to address the following points:

1.    How can a complete social media path be mapped, and what does a complete representation look like?
This overarching question looks for framing and conceptual modelling of complete use pathways. Especially the qualitative aspects of user motivation and needs, and the quantitative aspect of instantiation design are captured here.

2.    Is the value of a complete path higher than the amount of personal data required to map it with respect to data privacy?

3.    What are the ethical parameters of path mapping to avoid exploitative conduct?
Necessary to note is that ethical data curation follows the Belmont Principles and/or the guidelines of the Association of Internet researchers [17]. The study design and curation must be reasonable, non-exploitative, and balance data extraction with benefit to society. These questions address the broad ethical issues in internet and cross-platform research.

4.    What technical affordances need to be implemented to develop a single framework?
Few instantiations exist that support cross-platform data extraction. Even fewer exist that support mixed-method analyses. This question looks for contributions on integrated and automated cross-platform and mixed-method analyses.

5.    What challenges to holistic curation exist?
It is expected that the observation lenses across platforms and with the differing methods capture differing structural, content, and temporal aspects. As such, the data must be reconciled to support a holistic analysis. Theoretical and empirical contributions addressing these challenges are envisioned with this question.
The explicit deliverable is a Special Issue call in ACM Transactions on Internet Technology (TOIT). A secondary goal of the workshop is continuing the dialogue with a further event, to be co-located at either the 2016 ACM Conference on Social Networks (COSN) conference at Stanford, USA or the ASE Social Informatics series, location to be announced in the fall of 2015.

Call for Participation
Social media and the resulting tidal wave of available data have changed the ways and methods researchers analyze communities at scale. But the full potential for science is not yet achieved. Despite the popularity of social media analysis in the past decade, few researchers invest in cross-platform analyses due to various reasons, e.g. unknown methods and tools, supposed difficult analysis and others.

"Following user pathways: Using cross platform and mixed methods analysis in social media studies" co-located with CHI 2016 brings together a community of researchers and professionals to address methodological, analytical, conceptual, and technological challenges and opportunities of mapping user across platforms with mixed method analysis in social media ecosystems.

Topics of Interest:
*        Multi-dimensional Representations of Person, Event and Society on Social Media
*        Discrepancies in Representation of Events Across Platforms
*        Barriers to Multi-platform and Mixed Methods analysis
*        Ethical, Legal, and Social Implications
*        Technical and Implementation Aspects of Multi-platform analysis
*        Mixed-method Approaches to Social Media Path Mapping
*        Addressing Bias in Social Media Studies

Submission:
Interested authors should submit a 3-5 page paper in the CHI extended abstract format to margeret.hall at kit.edu<mailto:margeret.hall at kit.edu>. The organizing committee will review submissions and select based on relevance, quality, and diversity of inputs. At least one author of each accepted paper needs to register for the workshop and for one or more days of the conference.

Important Dates:
January 10, 2016: Submission deadline
February 7, 2016: Notification of acceptance
May 7-8 (tbd), 2016: Workshop

Organizing committee:
Margeret Hall, Athanasios Mazarakis, Isabella Peters, Martin Chorley, Jens-Erik Mai, Simon Caton, Markus Strohmaier

Questions? Find more information and follow the conversation at www.facebook.com/followinguserpathways<http://www.facebook.com/followinguserpathways> & http://www.ksri.kit.edu/1516.php

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PROF. DR. ISABELLA PETERS
Professor of Web Science, CAU Kiel

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