[Air-L] Some questions by a student
Scott MacLeod
helianth at gmail.com
Wed Dec 4 18:38:45 PST 2019
Gohar, Rishi, Tarleton and AoIR,
While your questions and the book Rishi mentions touch on virality, I'd
like to bring up the significance of the metaphor of 'virus' itself to the
idea of meme ... I'm reminded of the rabies virus in these regards, which
infects its host (am thinking, for ex., raccoon) to become aggressive and
thirsty which microscopic virus infection leads the raccoon to bite another
mammal, thus spreading the virus - or meme, perchance. It's a vivid
example.
Here's Dawkins who, I think, coined the word meme re gene in his 1976 book
"The Selfish Gene" (p. 12?) -
"Memes should be regarded as living structures, not just metaphorically but
technically," writes Dawkins in "The Selfish Gene". "When you plant a
fertile meme in my mind, you literally parasitize my brain, turning it into
a vehicle for the meme's propagation in just the way that a virus may
parasitize the genetic mechanism of a host cell. And this isn't just a way
of talking -- the meme for, say, 'belief in life after death' is actually
realized physically, millions of times over, as a structure in the nervous
systems of people all over the world."
I'm not clear in the information age how social media memes could be newly
studied "not just metaphorically but technically," but it's something MIT
OCW-centric wiki World University & School (in all 7111 known living
languages) would like to examine re developing a single realistic virtual
earth for brain science too -
https://ocw.mit.edu/courses/brain-and-cognitive-sciences/ (anat the
cellular and atomic levels - am thinking Google Street View with time
slider, Maps, Earth with TensorFlow, with avatar bots for species and their
brains). In what ways could we begin to see how ideas in the brain
stimulate neural firing - and with brain wave headsets, and dreadlock EEG
headsets, for example, to begin - and from in front of our computers,
especially? And for example here -
https://twitter.com/hashtag/RealisticVirtualEarthForSTEM?src=hashtag_click .
Cheers, Scott
-
https://wiki.worlduniversityandschool.org/wiki/Brain_and_Cognitive_Sciences
- https://wiki.worlduniversityandschool.org/wiki/Brain_Computer_Interface
<https://wiki.worlduniversityandschool.org/wiki/Brain_and_Cognitive_Sciences>
- https://wiki.worlduniversityandschool.org/wiki/Subjects
On Thu, Nov 21, 2019 at 9:30 AM Scott MacLeod <helianth at gmail.com> wrote:
> Just searched on "Manuel Castells and virality" (am a Castellian in many
> ways with regards to the Information Age), and found:
>
> "Castells emphasizes that the idea is, we’re not alone in the world.
> These movements are organized by anyone, they achieve Virality through the
> connection of the minds." ... from ...
> https://civic.mit.edu/2014/02/20/manuel-castells-the-space-of-autonomy-cyberspace-and-urban-space-in-networked-social/
> -
>
> "Virality
>
> Karine Nahon, in her recent book Going Viral (
> http://www.amazon.com/Going-Viral-Karine-Nahon/dp/0745671292) describes
> the constant process of virality in networked communication. In the
> movement context, anything you start in one place has the possibility of
> emerging in other locations. “Tunisia is the Solution” was a slogan across
> the Arab uprisings. The old slogan was “Islam is the solution.” In Syria
> people rose up saying “We’ll do it like in Egypt.” In Bahrain, the same:
> replicating. Castells emphasizes that the idea is, we’re not alone in the
> world. These movements are organized by anyone, they achieve Virality
> through the connection of the minds."
>
> Scott
> - http://worlduniversityandschool.org/InfoTechNetworkSocGlobalUniv.html -
> Seeking to 'viralize' MIT OCW-centric wiki World University and School, as
> well:
> Where @WorldUnivAndSch (& WUaS Corporation @WUaSPress) are heading:
> Minutes from ANNUAL MEETING on Sat 11/16/19 - Minutes:
> -
> https://worlduniversityandschool.blogspot.com/2019/11/minutes-for-annual-meeting-on-saturday.html
> -
> https://scott-macleod.blogspot.com/2019/11/arabian-sand-gazelle-minutes-for-annual.html
> Planning ~200 Major Online Best STEM CC-4 OCW Univs
> https://wiki.worlduniversityandschool.org/wiki/Nation_States in 7k
> https://wiki.worlduniversityandschool.org/wiki/Languages ~
> - https://twitter.com/WorldUnivAndSch/status/1197556362563076096?s=20 -
>
>
> On Wed, Nov 20, 2019 at 10:13 AM Rishi Arora <rishigarora at uchicago.edu>
> wrote:
>
>> A few years old but big fan of this one - Virality: Contagion Theory in
>> the Age of Networks (Tony Sampson)
>>
>> https://www.upress.umn.edu/book-division/books/virality
>>
>>
>>
>> Get Outlook for iOS <https://aka.ms/o0ukef>
>> ------------------------------
>> *From:* Air-L <air-l-bounces at listserv.aoir.org> on behalf of Scott
>> MacLeod <helianth at gmail.com>
>> *Sent:* Wednesday, November 20, 2019 11:26:36 AM
>> *To:* Tarleton L. Gillespie <tlg28 at cornell.edu>; Scott MacLeod <
>> sgkmacleod at worlduniversityandschool.org>
>> *Cc:* air-l at listserv.aoir.org <air-l at listserv.aoir.org>
>> *Subject:* Re: [Air-L] Some questions by a student
>>
>> Here's "Going Viral" in the ACM Digital Library -
>> https://dl.acm.org/citation.cfm?id=2601815 - and a book review about it -
>>
>> https://blogs.lse.ac.uk/lsereviewofbooks/2014/06/09/book-review-going-viral-by-karine-nahon-and-jeff-hemsley/
>> .
>>
>> And here's "The World Made Meme" -
>> https://mitpress.mit.edu/books/world-made-meme - and a book review about
>> it
>> -
>>
>> https://pdfs.semanticscholar.org/51d7/8b688d48ae40e5c85f1b877573f9a26f36d8.pdf
>> - too.
>>
>> I find Milner's definition of meme helpful - “multimodal texts that
>> facilitate participation by reappropriation, by balancing a fixed premise
>> with novel expression” (p. 14) ( in the above book review, and with regard
>> to the 'replicating cultural unit' idea in this 'meme' label in blog -
>> https://scott-macleod.blogspot.com/search/label/meme).
>>
>> Scott
>> - http://worlduniversityandschool.org/AcademicPress.html
>> - worlduniversityandschool.org (like best STEM CC-4 OCW / OpenCourseWare
>> in
>> 5 languages, with Wikipedia in 300 languages).
>>
>>
>> On Wed, Nov 20, 2019 at 6:26 AM Tarleton L. Gillespie <tlg28 at cornell.edu>
>> wrote:
>>
>> > I would direct the student to the books Going Viral, by Karine Nahon and
>> > Jeff Hemsley, and The World Made Meme, by Ryan Milner.
>> >
>> >
>> >
>> >
>> >
>> > On 11/19/19, 6:33 PM, "Air-L on behalf of Gohar F. Khan" <
>> > air-l-bounces at listserv.aoir.org on behalf of gohar.feroz at gmail.com>
>> wrote:
>> >
>> > Greetings,
>> >
>> > A student asked me to provide my opinion on the following questions.
>> > Some
>> > of these questions are easy to answer but others require independent
>> > research inquiry (and data) to answer it.
>> >
>> > I will appreciate your thoughts and possible responses to these
>> > questions,
>> > if possible. Or perhaps share some articles which may have answered
>> > some of
>> > your questions.
>> >
>> >
>> > 1. What is the ‘definition’ of a viral trend?
>> > 2. What qualities define a social media (viral) trend?
>> > 3. How are social media trends usually started?
>> > 4. How do social media trends become global trends?
>> > 5. What social media platforms display most of these trends?
>> > 6. How long do social media trends usually last for? Why?
>> > 7. What causes a trend to lose popularity?
>> > 8. What have been some of the most significant viral trends in
>> the
>> > past
>> > decade?
>> > 9. What were the more popular social media platforms in the
>> > beginning of
>> > the 2010’s?
>> > 10. Are there any viral trends that have caused big changes
>> > socially,
>> > either positively or negatively, in the past decade? If so, what
>> > trend was
>> > it and what was the effect?
>> > 11. What viral trends do you know of from the past decade?
>> > 12. What are the current most popular social media platforms?
>> >
>> >
>> > Thanks,
>> > Gohar
>> >
>> >
>> > --
>> >
>> >
>> > Dr. Gohar Khan | Senior Lecturer of Digital Business | Undergraduate
>> > and
>> > Graduate Convenor for Digital Business | School of Management &
>> > Marketing | Faculty of Management | University of Waikato
>> >
>> > Private Bag 3105 | Hamilton 3240 | New Zealand
>> > | +64 7 838 4233 | gohar.khan at waikato.ac.nz | office: MSB.2.32D
>> /
>> > Web:
>> > gfkhan.wordpress.com
>> >
>> >
>> > Check out my books on social media analytics and digital marketing
>> > analytics
>> > _______________________________________________
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>>
>>
>> --
>>
>> --
>> - Scott MacLeod - Founder & President
>>
>> - World University and School
>> - http://worlduniversityandschool.org
>>
>> - 415 480 4577
>> - http://scottmacleod.com
>>
>>
>> - CC World University and School - like CC Wikipedia with best
>> STEM-centric
>> CC OpenCourseWare - incorporated as a nonprofit university and school in
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>
>
> --
>
> --
> - Scott MacLeod - Founder & President
>
> - World University and School
> - http://worlduniversityandschool.org
>
> - 415 480 4577
> - http://scottmacleod.com
>
>
> - CC World University and School - like CC Wikipedia with best
> STEM-centric CC OpenCourseWare - incorporated as a nonprofit university and
> school in California, and is a U.S. 501 (c) (3) tax-exempt educational
> organization.
>
>
> IMPORTANT NOTICE: This transmission and any attachments are intended only
> for the use of the individual or entity to which they are addressed and may
> contain information that is privileged, confidential, or exempt from
> disclosure under applicable federal or state laws. If the reader of this
> transmission is not the intended recipient, you are hereby notified that
> any use, dissemination, distribution, or copying of this communication is
> strictly prohibited. If you have received this transmission in error,
> please notify me immediately by email or telephone.
>
> World University and School is sending you this because of your interest
> in free, online, higher education. If you don't want to receive these,
> please reply with 'unsubscribe' in the body of the email, leaving the
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>
>
>
>
>
--
--
- Scott MacLeod - Founder & President
- World University and School
- http://worlduniversityandschool.org
- 415 480 4577
- http://scottmacleod.com
- CC World University and School - like CC Wikipedia with best STEM-centric
CC OpenCourseWare - incorporated as a nonprofit university and school in
California, and is a U.S. 501 (c) (3) tax-exempt educational organization.
IMPORTANT NOTICE: This transmission and any attachments are intended only
for the use of the individual or entity to which they are addressed and may
contain information that is privileged, confidential, or exempt from
disclosure under applicable federal or state laws. If the reader of this
transmission is not the intended recipient, you are hereby notified that
any use, dissemination, distribution, or copying of this communication is
strictly prohibited. If you have received this transmission in error,
please notify me immediately by email or telephone.
World University and School is sending you this because of your interest in
free, online, higher education. If you don't want to receive these, please
reply with 'unsubscribe' in the body of the email, leaving the subject line
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