[Air-L] Global Webinar: Diving Deep with Hallyu Tracker

[Natalia Grincheva]

Dear colleagues,

You are cordially invited to attend the Global Webinar:
*Diving Deep with Hallyu Tracker: Data-Driven Insights into the Korean
Wave.
<https://lasallesg.zoom.us/webinar/register/WN_HULw6xyFQQKCHFiSLHfyoQ#/registration>*

*Date & Time: *February 28, 2025, 6:00-7:00 PM SGT
*Zoom Webinar: *registration link
<https://lasallesg.zoom.us/webinar/register/WN_HULw6xyFQQKCHFiSLHfyoQ#/registration>
*Host:  <https://www.ifa.de/en/research/icrra/>*International Cultural
Relations Research Alliance (ICRRA) <https://www.ifa.de/en/research/icrra/>
*Facilitator: *James Perkins, Head of Research Excellence, British Council
<https://www.britishcouncil.sg/>
*Speaker:* Dr Natalia Grincheva <https://grincheva.com/>

*Synopsis: *This webinar will share results of the project *Mapping the
Global Impacts of Hallyu, the Korean Wave  <https://datatopower.net/hallyu>*by
introducing its creative digital practice output, the Hallyu Tracker app
<https://youtu.be/WeBz1VHczG4>. It is a data-driven mapping visualization
tool designed to illuminate the intricate global network of Korean Wave
(Hallyu) influence. By leveraging the power of data visualization, Hallyu
Tracker offers a dynamic and interactive exploration of the rise and impact
of Korean cultural products and services across diverse regions and
continents. The webinar will demo the interface and functionality of Hallyu
Tracker  <https://vsg.datatopower.net/?VyLsuw4q0S>to discuss how it could
be used as a research tool for scholars, policymakers, and industry
professionals to gain a deeper understanding of Hallyu's global influence
and inform future research and strategic initiatives.

*Read teaser articles and watch video demos:*

   - Pursuit: Have you been taken by the Korean Wave yet?
   <https://pursuit.unimelb.edu.au/articles/have-you-been-taken-by-the-korean-wave-yet?in_c=articlelistingblock>

   - The Academic: The Korean wave: A global phenomenon demystified
   <https://theacademic.com/the-korean-wave-a-global-phenomenon-demystified/>

*Play with Hallyu Tracker *here <https://vsg.datatopower.net/?VyLsuw4q0S>.

*Don't forget to register* here
<https://lasallesg.zoom.us/webinar/register/WN_HULw6xyFQQKCHFiSLHfyoQ#/registration>
.

Looking forward to seeing many of you at the webinar!

With kind regards,

Natalia

Programme Leader
<https://www.lasalle.edu.sg/about/academics/dr-natalia-grincheva>, BA(Hons)
Arts Management
University of the Arts Singapore &
Senior Research Fellow (Hon)
<https://findanexpert.unimelb.edu.au/profile/784300-natalia-grincheva>,
Digital Studio
The University of Melbourne
*Academic Profile: https://grincheva.com/ <https://grincheva.com/> *