[Air-L] Book Announcement - Ethos, Technology, and AI in Contemporary Society: The Character in the Machine

Aaron Hess aaron.hess at asu.edu
Fri Jan 10 11:23:47 PST 2025


Dear AoIR Colleagues,

My co-editor, Jens Kjeldsen, and I are pleased to announce the publication
of our edited volume, "Ethos, Technology, and AI in Contemporary Society:
The Character in the Machine"  with Routledge. The volume
<https://www.routledge.com/Ethos-Technology-and-AI-in-Contemporary-Society-The-Character-in-the-Machine/Hess-Kjeldsen/p/book/9781032671499>
brings together scholars from across Europe and the United States to
explore the intersection of ethos and technology, with a particular
emphasis on AI.

The book would be ideal for advanced undergraduate or graduate courses. The
volume is organized through the rhetorical concept of ethos as the
perceived character of a speaker, or in this case, of technology and
technological agents. Chapters explore the ways that ethos, credibility,
and trust are affected by technology ranging from the basic use of cell
phones to communicate to social media to generative AI chatbots.

Please consider the volume for adoption for your courses or for research. I
would also be happy to answer any questions you may have about it.

Thank you for your time and interest!

Aaron

Table of Contents:

1. Introduction: Ethos and Technology in Contemporary Society
Aaron Hess (Aaron Hess, Arizona State University, USA) and Jens E. Kjeldsen
(University of Bergen, Norway)

Section 1: Modality and Circulation

2. Ethos+Trust in a Digital Age, a Case Chronology
Laura J. Gurak and Jackie M. James (University of Minnesota, USA)

3. Ethos in the Machine—The Rhetorical Character of Debate AI
Jens E. Kjeldsen (University of Bergen, Norway)

4. Dwelling in Midjourney: Ethos, Learning, and the Open Region
E. Johanna Hartelius (University of Texas at Austin, USA)

5. Platform-Mediated Ethos Formation: Immigrants’ Perceptions of
Authorities during the COVID-19 Pandemic
Maryam Alavi Nia (University of Bergen, Norway)

6. A Computational Method for Quantitative Analysis of Ethos
Katarzyna Budzynska, Marcin Koszowy, Ewelina Gajewska, Maciej Kulik, and
Maciej Uberna (Warsaw University of Technology, Poland)

Section 2: Sociotechnical Logics, Durability, and Circulation

7. The Gift of Character: Ethos in the AI Imaginary
Aaron Hess (Arizona State University, USA)

8. Eros and Ethos in Celebrity Deepfake Pornography
Amber Davisson (Keene State College, USA)

9. ‘We Have to Save the Children’: Ethos, Digital Affordances, and the Call
to Adventure in Reactionary Digital Politics
Alan Finlayson (University of East Anglia, UK) and Robert Topinka
(University of London, UK)

Section 3: Automation and Modality

10. Large Language Models: Logos without Ethos
David J. Gunkel (Northern Illinois University, USA)

11. Fact-Checkers, Tech Giants, and Algorithmic Systems: Between Autonomy
and Automation in the Relational and Dispersed Construction of Ethos
Mette Bengtsson, Sabina Schousboe, Johan Farkas, (University of Copenhagen,
Denmark) and Anna Schjøtt (University of Amsterdam, Netherlands)

12. The Ethos of Automation: Strategy-as-Rhetoric and the Development of
Trustworthy Clinical AI
Prins Marcus Valiant Lantz (Danish Academy of Sciences and Arts) and Sine
Nørholm Just (Roskilde University, Denmark)

13. Training Response-Able Machines: The Cultivation of Social Ethos in
Meta AI
Jamie Jelinek (University of Texas at Austin, USA)

Afterword
Celeste M. Condit (University of Georgia, USA)

-- 
Aaron Hess, PhD
Associate Professor of Rhetoric and Communication
Fulbright Scholar, University of Bergen, Norway (2022-2023)
College of Integrative Sciences and Arts | cisa.asu.edu
Arizona State University
Downtown Phoenix
455 N. 3rd St.
AZCNTR Suite 386B
Phoenix, AZ 85004
Mailcode 0520
Pronouns: he/him/his


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