[Air-L] New book: Internet Vulgarities in China — Cultures, Governance and Politics

Jian Xu j.xu at deakin.edu.au
Wed Mar 4 02:41:11 PST 2026


Dear colleagues,

We are thrilled to announce the publication of the edited book Internet Vulgarities in China: Cultures, Governance and Politics, edited by Jian Xu (Deakin University) and Dino Ge Zhang (City University of Hong Kong). The book has been published by Routledge as part of its Asian Visual Cultures series.

https://www.routledge.com/Internet-Vulgarities-in-China-Cultures-Governance-and-Politics/Xu-Zhang/p/book/9789048563586

The book is the first comprehensive study to critically examine the cultures, governance and politics of internet vulgarities in Chinese society. Comprising twelve chapters, the authors present empirically rich case studies to explore the nature, regulation and evolution of the internet cultural products, vernacular internet cultures and subcultural online communities which have been officially deemed ‘vulgar’ by the state, official media and policy documents.

>From ‘vulgar’ online music, internet literature, memes, web dramas, influencers, video games to online fandoms, this timely book demonstrates that the disciplinary power of China’s ‘anti-vulgarity’ campaigns stems from the state’s strategic use of the ambiguous concept of ‘vulgarity’ to judge and regulate the aesthetic and ethical dimensions of popular digital media cultures. This process of turning language into law—a form of ‘linguistification of rule’—functions as a key technique of digital and cultural governance, ensuring that these cultures evolve in accordance with the ideological, moral and cultural values of the party-state.

The book will make a significant contribution to the fields of China’s digital media studies, popular culture studies, internet and cultural governance. It is an essential resource for scholars, researchers and students seeking a critical understanding of China’s digital media cultures and its governance and politics.

Table of Contents

 Chapter 1 (Introduction):

Judgement of ugliness: The politics of ‘anti-vulgarity’ in China’s media and cultural governance
— Jian Xu & Dino Ge Zhang

Part I: Internet Cultural Products

Chapter 2:

Messy realities and power secrecy: Contested and persistent presences of vulgarities in the governance of Chinese web novels
— Renren Yang

Chapter 3:

Legitimising musical taste: ‘Vulgar internet songs’ from ‘Mice loves rice’ to PG-One
— Nathanel Amar


Chapter 4:
Boy’s love as ‘vulgar’ culture? The discourse of anti-boys’ love and the cis-heteronormative governance against BL-adapted web dramas in China
— Liang Ge, Tingting Hu and Ziyao Chen

Chapter 5:

Vulgar spirits of games and play from state to society: An alternative history of videogames in China
— Dino Ge Zhang & Jing Sun

Part II: Vernacular Internet Cultures

Chapter 6:

‘Toxic Chicken Soup’ as a genre: The dialectics of hope and its governance on We Media
— Shaohua Guo

Chapter 7:

Ball-ache, dick hair and serial cunt words: The role of vulgarity in Chinese internet language
— Gabriele de Seta

Chapter 8:

Negativity as vulgar? The rise of self-mockery culture and its governance
— Junqi Peng

Chapter 9:

In search of the opposite of the canonical: eGao Red Classics and its regulation
— Qian Gong


Part III: Subcultural Online Communities

Chapter 10:

Vulgarising a subaltern taste on Chinese social media: The rise and fall of hanmai rap and social shake dance
— Jiaxi Hou

Chapter 11:

Eroticised internet celebrity and vulgarity in China: The case of Aoi Sola
— Jamie Coates

Chapter 12:

‘Chasing idols in a rational way’: Governing toxic ‘fan circle’ culture in China
— Jian Xu & Ling Yang


>>>>>>>>>>>>>

Best regards

Jian Xu
Associate Professor in Communication
Deakin University, Australia
Profile: https://experts.deakin.edu.au/40550-jian-xu



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