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<p><font size=3 face="Times New Roman"><span style='font-size:12.0pt'>(</span></font><st1:date
Month="5" Day="29" Year="2002"><span class=GramE>the</span> 29th of May 2002</st1:date>)
– Until now, online research had a significant disadvantage: in most
cases, it just publishes a questionnaire on the Internet, therefore lacking
personal impetus when contacting and questioning interviewees. <span lang=DE
style='mso-ansi-language:DE'>This results in high drop-out-rates too often. </span>Neither
a high number of interviews nor the use of online panels with questionable reward-systems
can cover the resulting considerable lack of data quality. <o:p></o:p></p>
<p><font size=3 face="Times New Roman"><span style='font-size:12.0pt'>Consequently,
I have developed a new method of multi-channel marketing and opinion research that
I named CAPOI (computer aided personal online interview)<o:p></o:p></span></font></p>
<p><font size=3 face="Times New Roman"><span style='font-size:12.0pt'>CAPOI is
a questioning led via telephone or text-/voice-chat, and the internet/browser. As
a further development of the idea of web-sharing, CAPOI allows the interviewer
to flexibly show questions or presentation material of his/her electronic
questionnaire to the interviewee via internet browser. Thus, the advantages of online
questionnaires and personal questioning can be combined as required. Furthermore,
CAPOI offers interesting possibilities in marketing and customer relationship
management. <o:p></o:p></span></font></p>
<p><font size=3 face="Times New Roman"><span style='font-size:12.0pt'>CAPOI is especially
interesting as a method that replaces paper and pencil or CAPI questionings in
business to business research, saving a lot of money because traveling is not necessary
anymore. CATI (computer aided telephone interview)-questionings can be enriched
and online surveys gain a lot through personal rapport.<br>
<br>
I have developed a ready-to-use online dialogue system [2ai.de INTERACTION] to
be able to conduct CAPOI. <o:p></o:p></span></font></p>
<p><font size=3 face="Times New Roman"><span style='font-size:12.0pt'>Further
information can be found on my homepage <a href="http://www.2ai.de">http://www.2ai.de.</a>
I am looking for interested research companies and science people interested in
further exploring the method. <o:p></o:p></span></font></p>
<p><font size=3 face="Times New Roman"><span style='font-size:12.0pt'>Best
regards, <o:p></o:p></span></font></p>
<p><font size=3 face="Times New Roman"><span style='font-size:12.0pt'>Lars
Ludwig<o:p></o:p></span></font></p>
<p><font size=3 face="Times New Roman"><span style='font-size:12.0pt'><br>
</span></font><span lang=DE style='mso-ansi-language:DE'>[2ai.de]<br>
Diplom-Psychologe Lars Ludwig<br>
Decksteiner Strasse 2<br>
50935 Cologne<br>
- Germany - <br>
<br>
+49 (221) 420 87-38 Telephone <o:p></o:p></span></p>
<p><font size=3 face="Times New Roman"><span style='font-size:12.0pt'>+49 (221)
420 87-39 Fax<br>
<br>
<span class=SpellE><span class=GramE>eMail</span></span>: <a
href="mailto:2aide@L-Ludwig.com" target="view_window">2aide@L-Ludwig.com</a><o:p></o:p></span></font></p>
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<p class=MsoNormal><font size=2 face=Arial><span style='font-size:10.0pt;
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