[Air-l] The Impact of Mobile TV - live webcast

[S.S.Orgad at lse.ac.uk]

Dear all, 
 
We're holding an event to mark the launch of a study into the impact of mobile TV. The research was conducted by Dr. Shani Orgad, Department of Media and Communications at the LSE for a report commissioned by Nokia. 
 
If you're interested, the event will take place today, Friday 10 November and will be webcast on www.nokia.com/press/mobiletvreport. It starts at 1:30pm GMT time. 
More details below. 
 
Best wishes, 
 
Shani
  
*******************************************
Shani Orgad, PhD
Department of Media and Communications
London School of Economics and Political Science
Houghton Street
London WC2A 2AE
United Kingdom
e-mail: s.s.orgad at lse.ac.uk
tel: +44 20 79556493
fax: +44 20 79557248
http://www.lse.ac.uk/collections/media@lse/whosWho/shaniorgad.htm <http://www.lse.ac.uk/collections/media@lse/whosWho/shaniorgad.htm> 
 
 
The Impact of Mobile TV:

How will mobile TV transform viewers' experience and change advertising?

Friday 10th November 2006 

Join Nokia and the London School of Economics for a special event to discuss the 
impact of Mobile TV on the broadcasting and advertising industries 

With commercial mobile TV services currently launching in Europe, we would like 
to invite you to attend a high-level panel discussion covering the impact of 
mobile TV on how people consume television (including what people will watch, 
where they will watch it and when they will watch) and what opportunities mobile 
TV will bring to the advertising industry.

The panel will be chaired by Dr Shani Orgad from the Department of Media & 
Communications at the LSE and feature senior executives from the mobile, 
broadcasting and advertising industries including Harri Mannisto, Director, 
Multimedia, Nokia; Peter Cowley, Director of Digital Media, Endemol; Matthew Postgate, BBC, and Alfonso 
Marone from Spectrum Strategy Consultants.


Date: Friday 10th November 2006
Time: 1pm
Venue: BAFTA (the screening room), 195 Piccadilly, London W1J 9LN