[Air-L] Alternative to Kress & Leeuwen

[Liza Potts]

If you are looking for something that pulls together theory with practical
application, I highly recommend Document Design by Kimball and Hawkins:
http://www.amazon.com/Document-Design-Guide-Technical-Communicators/dp/0312436998/.
Don't let the title put you off - it's an excellent primer in design and
communication.

If you are specifically looking at issues of content writing and design,
Redish's Letting Go of the Words is fantastic:
http://www.amazon.com/Letting-Go-Words-Interactive-Technologies/dp/0123694868/.
It went over well with my undergrads and masters students, and we used it as
a resource in industry.

Take care,
Liza
__________________________
Liza Potts, Ph.D.
Assistant Professor of Digital Humanities
Department of Writing, Rhetoric, & American Cultures
Michigan State University
East Lansing, MI 48824
Skype: LKPotts | AIM: LKPotts

On Thu, Sep 22, 2011 at 3:06 PM, Achterman Peg <pachterm at uw.edu> wrote:

> These might be less than you want, but I like:
>
> Don't make me think: Krug
> and
> Content Strategy for the Web - Halvorson
>
> Peg Achterman
> Seattle
> >
> >
> >
> >
> > ------------------------------
> >
> > Message: 10
> > Date: Thu, 22 Sep 2011 15:09:45 +0200
> > From: Daniel Jung <jung at uib.no>
> > To: Air-L at listserv.aoir.org
> > Subject: [Air-L] Readings in semiotics/multimodality: Alternatives to
> >       Kress&Leeuwen?
> > Message-ID: <4E7B3399.4040307 at uib.no>
> > Content-Type: text/plain; charset=ISO-8859-1; format=flowed
> >
> > Hi
> >
> > This is the second time I use Gunther Kress and Theo van Leeuwen's
> > "Multimodal Discourse"
> > (http://www.amazon.com/Multimodal-Discourse-Gunther-Kress/dp/0340608773)
> > in my web design and web aesthetics class (introductory level). The
> > students (non-natives, but quite capable users of English) keep
> > complaining about convoluted language and dense ways of explaining.
> >
> > Are there alternatives to this book which cover about the same topics,
> > and have the same depth, but are easier accessible? Or are there any
> > additional texts which help understanding once Kress is mandatory
> reading?
> >
> > Thanks,
> > - Daniel
> >
> >
> > -
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