[Air-L] Mobile Data Growth in Africa: Comviva Bets Big on Mobile Data Growth in West Africa Region

nativebuddha nativebuddha at gmail.com
Sun Oct 14 16:34:47 PDT 2012

This is a press release but it does have some worthwhile inf on West Africa
and expanding data traffic.


----- Forwarded Message -----
From: "Becker Charles Centre d'etudes africaines" <beckerleschar at ORANGE.SN>
Sent: Saturday, October 13, 2012 6:02:02 PM
Subject: Mobile Data Growth in Africa: Comviva Bets Big on Mobile Data
 Growth in West Africa Region

From: "News Release - African Press Organization \(APO\)"
<no-reply at apo-opa.com>
Date: Fri, 12 Oct 2012 14:05:58 +0200
Organization: African Press Organization (APO)

If you cannot read that message,




Comviva Bets Big on Mobile Data Growth in West Africa Region

• Mobile Data Platform to go live at one of the leading group operator in
Congo B

• Mobile Data Platform to help operators to increase ARPU by 20% and drive
data volume by over 40%

• Contributes to a savings of more than 25% in internet bandwidth and more
than 45% cache hit ratio, thus reducing the overall network congestion and
improved user experience

• Enhancing data download speeds by over 70%

ABIDJAN, Cote d’Ivoire, October 12, 2012/Africa -- Comviva
(<http://www.comviva.com>http://www.comviva.com), the global leader in
providing mobile solutions beyond VAS is betting big on mobile data growth
in West Africa with its award winning Mobile Data Platform
which helps operators to provide faster, smoother, highly personalized and
consistent mobile web browsing experience to subscribers. Comviva also
confirmed that its Mobile Data Platform will soon go live with one of the
leading group operator in Congo B, and is expected to change the way
mobile internet services are being offered in the region. This is expected
to dramatically change the operators’ data ARPU and user experience.ÊÊ


Comviva’s Mobile Data Platform is a market proven platform that increases
operators’ data volume by over 40% and increase ARPU (Average Revenue per
User) by 20%. Further, it deploys advanced optimization, data management
and monetization techniques to enhance the user experience by improving
data download speeds by over 70% and stimulate revenue growth, whilst
generating upto 45% savings on bandwidth and upto 50% on infrastructure

Mayank Sharma, Vice President, Africa Region, Comviva said, “Over the last
year operators in West Africa have witnessed huge demand for mobile data,
especially in countries like Cote d'Ivoire, Senegal, Burkina Faso,
Nigeria, Ghana and Cameroon. For this they need a solution that can
complement their infrastructure and help them launch innovative data
services to boost revenues and also ensure efficient network management to
minimize the revenue leakages and cost overheads. Comviva’s comprehensive
approach to mobile data management enables efficient and effective
handling of the various types of data traffic. Our solution helps enhance
mobile internet experience by improving data download speeds.”

Comviva, with over 10 years of experience in managing mobile data pipes
for more thanÊ 80 operators globally across 40+ countries, is ideally
placed to be the solution provider to evolve an operator’s Mobile data
strategy.Ê The award winning, Mobile Data Platform, is a comprehensive
data suite offering Acceleration, Optimization, Smart Caching, Video
Caching, P2P Caching, Policy & Bandwidth Management, DPI based profiling
and inline billing. In addition, it also enables the operators to define
policies (PCRF), performs real-time metering, (PCEF) and caching,
transcoding and content adaptation techniques for HTTP, P2P and video

Currently, data traffic in West Africa is lower than voice. However,
operators have reported that the demand for data services is doubling
every six months. Operators expect that data will account for 60% of total
traffic on 2G and 2.5G networks, and approximately 90% on 3G networks by
the end of 2012.Ê In addition with cables landing in most of countries in
the region, the global connectivity is in much better shape than ever
before and will be the driver for data growth in the region.ÊÊ

Distributed by the African Press Organization on behalf of Comviva
Technologies Ltd.

About Comviva

Comviva (<http://www.comviva.com>http://www.comviva.com) is the global
leader in providing mobile VAS and financial solutions. With an extensive
portfolio of solutions spanning VAS infrastructure, applications delivery
platforms and customer-facing applications, Comviva enables mobile service
providers to enrich mobile users’ lives, whilst rationalizing costs,
accelerating revenue growth and enhancing customer lifetime value.
Comviva’s solutions are deployed by service providers in over 90 countries
and power services to more than a billion mobile subscribers globally. For
more information, please visit


• Follow Comviva on Twitter @ComvivaTech

• Follow Comviva on Facebook at Comviva

• Follow Comviva on LinkedIn at Comviva

Media Contacts
Sundeep Mehta
Corporate Communications
Comviva Technologies Limited
T: +91 124 481 9000
Email: <mailto:pr at comviva.com>pr at comviva.com


Comviva Technologies Ltd

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