[Air-L] Online Reviewing as Unpaid Labor

[nickjan]

See also the four articles below, all published in SAGE journals.
Nick

Cova, B., Pace, S., & Skalen, P. (2015). Brand volunteering: Value 
co-creation with unpaid consumers. Marketing Theory, 1470593115568919–. 
doi:10.1177/1470593115568919

Fuchs, C. (2013). Digital prosumption labour on social media in the 
context of the capitalist regime of time. Time & Society, 23(1), 97–123. 
doi:10.1177/0961463X13502117

Hartmann, B. J. (2015). Peeking behind the mask of the prosumer: 
Theorizing the organization of consumptive and productive practice 
moments. Marketing Theory, 1470593115581722–. 
doi:10.1177/1470593115581722

Zukin, S., Lindeman, S., & Hurson, L. (2015). The omnivore’s 
neighborhood? Online restaurant reviews, race, and gentrification. 
Journal of Consumer Culture, 1469540515611203–. 
doi:10.1177/1469540515611203


On 2015-11-10 18:15, Gallagher, John wrote:
> Hi everyone,
> 
> I’m currently looking for resource about online reviewing as unpaid
> labor/value creation (in particular Amazon reviews, but online
> reviewing generally would work). Would anyone happen to know of
> articles that focus specifically on this topic?
> 
> Sincerely,
> John
> 
> John R. Gallagher, PhD
> Visiting Assistant Professor
> English Department
> University of Illinois, Urbana-Champaign
> johng at illinois.edu<mailto:johng at illinois.edu>
> 
> 
> 
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