[Air-L] Pressure groups and influence on Twitter

Jenny Davis jennifer.davis at anu.edu.au
Wed May 16 18:41:24 PDT 2018

I highly recommend Freelon, Deen, Charlton McIlwain and Meredith Clark. 2018. “Quantifying the Power and Consequences of Social Media Protest.” New Media & Society 20(3):990-1011

Jenny L. Davis

Lecturer, School of Sociology

The Australian National University

Co-Editor: Cyborgology<https://thesocietypages.org/cyborgology/> <https://twitter.com/Jenny_L_Davis>

Twitter: @Jenny_L_Davis<https://twitter.com/Jenny_L_Davis>

From: Air-L <air-l-bounces at listserv.aoir.org> on behalf of Alette Schoon <A.Schoon at ru.ac.za>
Sent: Wednesday, May 16, 2018 8:34:50 PM
To: air-l at listserv.aoir.org
Subject: [Air-L] Pressure groups and influence on Twitter

Hi members

I am currently supervising a PhD student who is examining how pressure
groups like NPOs get their talking points into the mainstream media and
public domain through using social media, especially Twitter.  I was hoping
members could provide some guidelines on useful literature to frame this
discussion. The student is looking at public spheres and networked publics,
but this seems not to engage sufficiently with the idea of actively
strategizing around constructing messages to be taken up by the public.  I
was hoping there is literature that takes theories of agenda setting and
influence/persuasion into the social media realm.

I will really appreciate your suggestions.

All the best

Alette Schoon (PhD)
Senior Lecturer
Video and Multimedia Production
School of Journalism and Media Studies
Rhodes University
South Africa

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