[Air-L] 2020 digital politics & advocacy guide - updated for a pandemic
Colin Delany
cpd at epolitics.com
Tue Jun 23 11:41:10 PDT 2020
Howdy, the 2020 edition of "How to Use the Internet to Change the World - and Win Elections" is now ready at Epolitics.com and in the Kindle ebook store on Amazon. Huzzah!
http://www.epolitics.com/winning/
If you've picked up an earlier edition of the PDF before, you should have received an email with a code to unlock your free copy of the new one (drop me a line if you didn't). Unfortunately for past Kindle purchasers, Amazon required me to create this edition as an entirely new book, so you'll need to get a fresh copy. The 2020 edition includes:</p>
* A new chapter and many other changes to reflect the realities of campaigning and communicating in a pandemic
* Lessons from the Democratic presidential campaigns, the first months of the Biden-Trump showdown, and the George Floyd protests, as well as other updates to reflect the latest in digital politics & advocacy
* An exploration of new channels for digital outreach, including relational organizing tools and social platforms like TikTok and Twitch
* Big trends in online politics and advocacy
* The latest online advertising opportunities -- and how to handle new restrictions
* Eighteen chapters and 138 pages (PDF version) of digital-politics goodness
The book's designed for campaigns, nonprofits, individual activists, students, journalists and others looking for a comprehensive overview of the field. I'm happy to send a review copy if you're considering it for an organization or a class -- it's required reading in university classes and communications firms across the U.S. and beyond.
Let me know if you have any questions, and please help spread the word! Thanks for all your help.
--cpd
Colin Delany
Epolitics.com -- digital strategy for politics and advocacy
http://www.epolitics.com
202-422-4682
cpd at epolitics.com
@epolitics
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