[Air-L] Data analysis shows power of Facebook super-users to distort discourse

[Colin Delany]

Makes perfect sense, based on what we know about the Fb algorithm. The researchers have studied the patterns/effects in detail, and you might be interested in both the findings and the methodology.

"And because Facebook’s algorithm rewards engagement, these superusers have enormous influence over which posts are seen first in other users’ feeds, and which are never seen at all. Even more shocking is just how nasty most of these hyper-influential users are. The most abusive people on Facebook, it turns out, are given the most power to shape what Facebook is."
https://www.theatlantic.com/technology/archive/2022/02/facebook-hate-speech-misinformation-superusers/621617

--cpd


"How to Use the Internet to Change the World - and Win Elections: A Comprehensive Guide to Digital Politics for Campaigns, Activists & Advocates" [Ebook]
http://www.epolitics.com/winning

Colin Delany
Epolitics.com -- digital strategy for politics and advocacy
http://www.epolitics.com
202-422-4682
cpd at epolitics.com
@epolitics